About Viking Roses

Viking Roses is a collaboration between Rosa and Harley Eskelund and John Pouw (DVR Marketing B.V.). Rosa, Harley and John have known each other for over 30 years and share a passion for roses and marketing. John successfully launched the first genuine consumer brand for a cutrose in New York: TRUE.® In his search for a better variety for this he teamed up with Rosa and Harley ten years ago. In Viking Roses Rosa breeds and John markets. Together they select. Harley balances off the passion with common sense.

Viking Roses are bred and tested (greenhouse and open air) in Denmark, then The Netherlands (open air, greenhouse), and then sent for further evaluation to selected growers in Kenya, Ethiopia, Colombia, Ecuador, Germany and other countries.

Rosa, John and Harley

Viking Roses


Roses Forever      Plant 'n' RelaxInfinity Rose      Edible Roses

Articles and links:

Identity Matters (2007)
HortiBiz (2012)
HortiBiz (2014)
Plantflor Viking Roses




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